One of the joys of building a new home rather than buying used is getting exactly what you want… customized to suit your taste and lifestyle. And this is an area where many builders, particularly larger ones, see as an opportunity to gouge extra margin from the unwitting.
Normal practice in the building industry is to sell you the ‘basic’ house at a fair price… then to apply additional margin to extras. This all seems fine, until you do your colour and product selections. At that point you are locked into a position where you have to proceed… and every extra you want is priced at a price you are not in a position to negotiate… and has extra margin built in. Many of the larger builders boast that most of their profit comes from ‘extras’.